Subliminal perception and persuasion

5 Reasons the New SAT Changes Arent Revolutionary

5 Reasons the New SAT Changes Aren't Revolutionary SAT / ACT Prep Online Guides and Tips Today the makers of the SAT test announced some changes coming up in the next few years to focus better on academic skills. The changes were supposed to come in 2015 originally, but due to some bugs, they were delayed until at least 2016. Even today, a precise launch date isn't set yet. The purported changes include reducing emphasis on vocabulary, making the essay optional, changing from a 2400 scale to 1600, and eliminating the guessing penalty, and more. What does this mean for you? Aside:Considering taking the new SAT? Check out our guides to deciding, whether you got ahigh scoreor a low one. The short answer is: less than you think. Here's why: 1. New Scoring System or Old Scoring System? One of the major changes is a shift from 2400 points to 1600 total. Seems like a drastic change? Well, the 1600 system used to be the old system until year 2005. This isn't so much a "new change" insomuch as it's a reversion to the old way of doing things. And eliminating a pure writing section to be reading and math again? We saw that before 2005 too! This isn't a surprise to SAT experts. Many colleges have been reluctant to accept the 2400 system. Most colleges downweight the writing section, and some colleges throw away the writing score altogether. The College Board has learned their lesson that cramming a writing score down the mouths of students and colleges isn't the way to go. A turn to the 1600 system isn't so much a major step forward as much a reversion to older times and older strategies. 2. No Guessing Penalty? That makes no difference! The SAT makers announced today that the guessing penalty will be eliminated from the SAT. It turns out that mathematically this makes no real difference on the way you take the test. This isn't mere speculation, but a proven Statistics 101 fact. The intuition behind the proof is that even now there is no real guessing penalty to begin with: even in the current SAT, there is no expected statistical loss if you make a completely random guess! We'll post more about the proof later, and what you can do to take advantage of the new system, but take our words on it there's no change at all to meaningful guessing tactic. 3. Less Vocabulary? This has been the trend already. Did you hear that the new SAT won't be chock full of rare words (esoteric, inscruable, recondite, etc)? While this gives academics a topic to argue about (how important are difficult words in assessing education), it doesn't mean that much for the student. This has been the way the SAT has been trending for years. In fact, most of the power of vocabulary for the SAT was neutralized when the SAT decided to get rid of analogies in 2005. Before 2005, analogies and vocabulary used to dominate the SAT and form the large majority of skill tested in the reading section. The reduction of vocab on the SAT is more symbolic than practical. Practically speaking, rare words have been on the decline for years. And don't pack up your index cards yet: the SAT will still target vocab to some extent, but more towards words that are used in college courses like "synthesis and "empirical". 4. Optional Essay? Optional if you don't want to impress colleges. Supposedly the new essays are going to be optional. Some people have even called this "dropping the essay from the SAT." This is far from true if the past is any indicator. In reality, the colleges that students apply to will decide what's optional and what's not. What's technically optional optional paper may not be optional in reality. For example, back in 2005, not only were essays optional, the entire writing section was optional! You know what happened? A large number of universities requested the writing section anyway. In the end, all students had to take the "optional" writing section in order to have a shot at these universities. Sure, so go ahead and make the essay optional. But until colleges stop requesting them, new students will still do well by studying for an essay. 5. Real Changes? Look at history. This isn't the first time the makers of the SAT said they were going revolutionize the SAT. Did you know major changes were announced in 2005, 1994, and regularly before that even? Of course, some of the smaller details and strategies will change, and the ecosystem, including us at PrepScholar will adapt to that. To hail this as fundamentally revolutional would be to take these announcements too far though. How do you prepare for this new test? We at PrepScholar Online SAT Prep are always keeping abrest of the latest changes, and in the next few months we'll be talking about some tactical and strategy changes that students will have to make for the SAT. If you're interested subscribe to our blog to the right to keep updated! Other Posts You May Like: Should you take the new SAT or old SAT? A Breakdown of the New SAT - the Complete Guide Want to Improve your SAT score?

Opportunities and Challenges of E-commerce Development in China Essay

Opportunities and Challenges of E-commerce Development in China - Essay Example China has the potential to be the largest market for about everything and e-commerce is no exception. E-commerce is the trend which is opening an opportunity for companies if they capture the quickly changing marketplace. It is not very hard to estimate how big this market can be. In 2010, Chinas e-commerce sales exceeded RMB 460 billion. The expectations are that this figure will triple in the next three years and exceed RMB 1.5 trillion. China might overtake the US in three years as the world’s largest e-commerce marketplace. Its online market would grow to 7% of all retail trade. In 2011 this trade was only 3% which lags the e-commerce activity in the US and Europe. Taobao.com dominates the marketplace in the consumer to consumer (C2C) trade. It holds 80% market share compared to 20% of business to consumer activity. But rapid activity regarding business to consumer (B2C) is underway. And this will have a huge impact on the e-commerce industry in China. Big businesses are realizing the potential of e-commerce and names such as Walmart are gearing up to seize this opportunity. They have already opened the China e-commerce headquarters in Shanghai. To understand how the dynamics of e-commerce work in China a study by Bain & Company surveyed 600 Chinese shoppers. It inquired what motivated them to online buying and what the drawbacks of this trend were. The survey suggested that convenience was the second most important factor in price that motivated them to shop online. The majority also showed their interest in the product variety they got while shopping online. In fact, 19% of the participants stated that convenience was their primary reason for shopping online and 15% stated that variety inspired them to shop online.

Describe how membrane structure is related to the transport of Essay

Describe how membrane structure is related to the transport of materials across a membrane and the role of membrandes in the synthesis of ATP in either respirat - Essay Example The alignment of these phospholipids along the cell membrane is tail to tail, so that these non polar areas form water repellant, hydrophobic regions on the inner and outer surfaces of the membrane, while the polar heads are hydrophilic and allow solvents to pass easily through. Lipids and proteins are not however likely to seep through the bilayer unless they first give up the favorable interactions with hydrogen molecules present in water before they can cross the membrane. The greater the degree to which a protein or lipid molecule is hydrophilic, the larger it is and therefore less likely to cross the cell membrane through simple diffusion. (Gray et al, 2002) The interaction between non polar lipid tails that limits membrane fluidity is due to the action of the Van der Waals forces, which are increased by increasing length of the lipid tails (Gray et al, 2002). It is the hydrophobic effect that results in the rapid self assembly of the lipid bilayers when exposed to water since protein folding takes place through the clustering of the hydrophibic residues in the core of the protein in order to prevent contact with water. However, this structure of the cell membrane is not rigid, because the forces holding the bilayer together are weak, non-covalent interactions which allow for fluidity of the membrane. The outer surface of the cell membrane is rich in glycolipids, while the hydrophobic tails are embedded within the cell. The heads which are exposed outside the cell function in association with the carbohydrates attached to the integral proteins in allowing the cell to determine which materials belong to the organism and which materials are foreign, against which an immune defense must be sparked. Water, carbon dioxide and oxygen are transported across the cell membrane through a simple process known as diffusion or Osmosis, where the

Food Security Coursework Example | Topics and Well Written Essays - 750 words

Food Security - Coursework Example The United States does not have the capacity to provide food security to the rest of the world despite having a pool of high expertise, science and technology. Barriers to food security include poor distribution networks, border barriers and poor infrastructure. Issues of food safety coupled with diverse national and international standards across the world also play a key role in inhibiting achievement of food security. It is therefore important to note that globalization may either lead to persisting food insecurity if international organizations such as World Trade Organization fail to intervene on global barriers to food security. According to Department of State, the 2008 crisis does not only illustrate the kind of disruptions the US can experience but also demonstrate the extent of unpreparedness.  The United States does not have the capacity to provide food security to the rest of the world despite having a pool of high expertise, science and technology. Barriers to food sec urity include poor distribution networks, border barriers and poor infrastructure. Issues of food safety coupled with diverse national and international standards across the world also play a key role in inhibiting achievement of food security.   The 2008 crisis does not only illustrate the kind of disruptions the US can experience but also demonstrate the extent of unpreparedness.   Food security for all nations of the world requires long term intervention that focuses on the root causes and the underlying issues of food insecurity.

Consumer Behavioral Study On Buying Coffee Marketing Essay

Consumer Behavioral Study On Buying Coffee Marketing Essay Investigate and find out why do people willing to pay more for Coffee Bean coffee than a normal coffee shop. Discuss the importance of finding out of consumer behavior. One of international food company, Coffee Bean, offers more expensive coffee, if compared with other coffee shop, the price of Starbucks coffee is more than triple but there are many people who like to go and drink a cup of coffee at Coffee Bean. There are several factors found that why people keep going to Coffee Bean. Body Product, its Quality One of factors that people like to spend more for Coffee Bean is due to its qualified products. One of Coffee Bean products is as we know as coffee which is considered as the main product of Coffee Bean. Coffee Bean has put a lot of effort to search the finest coffee bean in the world. Even people are in sleep, there is someone from Coffee Bean who is trying a cup of coffee. Furthermore, Coffee Bean has a variety of coffee flavours. Coffee Bean tries to satisfy its customers with their different types of favourite coffee with its well-trained baristas. Usually, each coffee drinker has its own favourite which is the most tasteful and aroma to suit customers. Coffee Bean suits them with 22 varieties of coffee and 20 kinds of tea. Coffee and tea can be categorized mainly Bottled drinks, Brewed coffee, Chocolate and Espresso beverage, yogurt. Not only that, Coffee Bean serves like bakery, hot breakfast, salad and fruit snack plates etc. In the comparison between Coffee Bean and a normal coffee shop, at the normal coffee shop does not entertain customers with a variety of flavours even it is hard to find good roasted coffee. Coffee Bean is famous because of its products to increase satisfaction of each customers taste that makes people willing to pay more for the drinks or delicious food in Coffee Bean. Place Another factor of the popularity is the location which Coffee Bean chooses. Coffee Bean can be found internationally. It can increase a consumption and identity of Coffee Bean from customers. Coffee Bean has a very strong team to select the place in which there can be high demand for an area that people can drink coffee and make their discussion with friends, colleagues, workers and many more. Starbucks eases the access to people to find and walk into its stores worldwide. Figure .1.2.1 Coffee Bean in Kinta CityOn the other hand, Coffee Bean usually opens stores in busy town and tourist spots such as shopping malls and hotels which are luxury and ambiance places all over the world, and the taste of coffee in Coffee Bean is different from the coffee that are available in the normal shop. These factors increase effectiveness of distribution channel of Coffee Bean. Coffee Bean, its best chosen locations that comfort people to find finest coffee taste around the world. They can release their stress by drinking a cup of coffee in coffee bean because of the quiet condition. The place of coffee bean is relaxing and comfortable and this makes everyone to choose coffee bean when they want to discuss or have an informal meeting. When we are at a normal coffee shop, we cant concentrate on our job or for students; they cant even concentrate when they are doing their assignment because of the noisy environment. So this is why consumers prefer and are willing to pay for a higher price for Coffee Bean. Coffee_Bean.jpg 12coffeebean.jpgcoffee_bean_master_franchisee_city_food somke.jpg Figure 1.1.2.2 Smoking area and non smoking of coffee Bean In addition, in Coffee Bean, there are two areas which are non-smoking area and smoking area. So non- smokers can enjoy their time with their favourite coffee drink without any cigarette smell or smoke. Staff Staff in Coffee Bean is well train and they are polite. They are train manners by the supervisor of Coffee bean so they are very friendly, kind and always smile. Also they are required to know how to speak English because Coffee Bean has foreign customers so they need to know the international language. Figure 1.1.3.1 Staff in coffee Bean  [1]  Staff s is required to wear uniform and this will give consumer a very good impression. In normal coffee shop, the waiters or the staffs sometimes wear their own clothes during working times and that will look untidy and uncomfortable for consumers. Figure 1.1.3.1 show the staff wear black cap and brown or black uniform. For example in normal coffee shop, when consumers order drinks, they difficult to order because they do not know who waiters or waitresses are. uniform.jpg Brand Recognition Another factor is strong brand recognition of Coffee Bean. Coffee Bean is well known by its people and its market especially its competitors. Coffee Bean is very strongly recognized company in the world as a coffee retailer. In this generation, most of people may hear the name of Coffee Bean and half of people may taste its finest coffee too. Once people hear Coffee Bean they can think of its finest coffee, luxury designed environment and its staff attitude toward customers. Those facts can improve the recognition of the company and they will keep falling customers into deeply tasteful coffee of Coffee Bean. Lifestyle Consumers are willing pay more for Coffee Bean coffee than a normal coffee is the lifestyle. In the modernization, people are open-minded for everything. People like to enjoy their lives without limit. Especially, middle of 20 to 30 aged people like to go nicer and cooler place to enjoy their moment. They like to use and wear expensive things then why not they like to drink expensive drinks that they can get highest satisfaction. Promotion People like to spend for Coffee Bean coffee is the promotion. Coffee Bean has seasonal promotions to attract more customers to walk in. For example, Coffee Bean makes events for any special days which people celebrate internationally such as Christmas, valentine, calendar new year and Chinese new year etc. During these special days, Coffee Bean sells event products which reflect features of each day. 161977_189809951041140_2369883_n.jpgThe-Coffee-Bean-Tea-Leaf-Christmas-Cake-Promotion.jpg Figure 1.1.6.1 Promotion of Christmas and Valentines Day Psychology Coffee Bean is luxury and comfortable concept place. Inside Coffee Bean is quiet and comfortable and there is music playing. It encourages people to talk with their friends and family in quiet with nice melody that relax people from stress. Nowadays, it is a war outside without a gun and bullets. It means there is a lack of place that people can find comfort. Coffee Bean provides that place to people who really need the peace that influence people emotionally. It also can be happened that some people drink coffee at Coffee Bean because of it is not for everyone can effort. On the other hand, there are some people that want to drink expensive coffee because they want to be seen cool. Importance of Consumer behaviour Consumer behavior can be defined as the metal and emotional processes and the physical activities that people engage in when select, purchase, use, and dispose of products or services to satisfy particular needs and desires. As customers, they benefit from insights unto their own consumption-related decision such as what they buy, why they buy, how they buy and the promotional influences that persuade them to buy. The study of consumer behavior enables them to become better, that is, wiser, consumers. As marketers, it is important for them to recognize why and how individuals make customers consumption decisions, so that marketers can make better strategic marketing decisions. So marketers must understand consumer behavior to develop successful strategies and identify target market segments. Moreover, awareness of emerging trends in the consumer marketplace is essential for quick recognition of and response to problems and opportunities with sound marketing strategies. Conclusion In conclusion, Coffee Bean is very famous to people who like to drink a cup of coffee. Even though the price of Coffee Bean coffee is more expensive than a normal coffee shop people are willing to pay more for Coffee Bean coffee. There are several factors that may influence people purchasing decision for Coffee Bean. Firstly, one of factors is the product. Coffee Bean provides a variety of coffee and tea and snacks or food. There are more choices that allowed customers to choose highest satisfaction of the product. Secondly, the place of Starbucks is another factor that influences consumer decision. Coffee Bean has opened more than 16,000 stores in more than 50 countries that make people to experience much easier. The next is staff; staffs of Coffee Bean are very kind and friendly so customer can relax and feel comfortable. There are some more factors considered such as brand recognition, lifestyle, promotion, and psychology that can influence consumers purchasing decision. Consumer behavior is very important to any organization to be aware and keep focusing on. Once the organization become outdated about consumer patterns that means the organization is out of the market or will be sooner. The organization should carry studies about consumer behaviours and factors that influence consumers final decision. Question 4 Friends and society opinions on the products and services are always one of the factors influencing individual buying behavior, comment on how facebook enhance the impacts from friends and society towards buying behavior. 2.1 What is Facebook? Facebook is the largest social network in the world. Its first name is Facemash which was named to start the service when Mark Zuckerberg was Grade 2 Harvard University in on 28 October 2003. Then on 4 February 2004 under the name of The Facebook begin to services thefacebook.com. In June 2004 the company moved to California Palo Alto. After that PayPal co-founder Peter Thiel was the first investment and in 2005 purchased domain name facebook.com for $ 200,000 and then took off in the name The name of right now, facebook as continue to use. Initially, facebook is available only to Harvard University students. But In Stanford, Columbia, Yale has been expanded to the area, Ivy League Universities, New York University, Massachusetts Institute of Technology, USA and Canada, most universities have been expanding into areas. In September 2005, high school student also has expanded and the end of 2005 more than 2,000 college and high school have a network of more than 25,000 was produced. Thereafter until the member area for some companies also can make and finally in September 2006 more than 13 years old, anyone with an e-mail address was able to join. In addition, in 2006, from Yahoo offer undertaking $ 1,000,000,000 but reject the offer received and it is received investment $ 250,000,000 from venture capital investment. 2.2 How Facebook enhance impact the Buying Behavior Buying behavior is the decision processes and acts of people involved in buying and using products so need to understand what factors influence when consumer purchase and analyze buying behavior. There are many factors which actually influence or affect consumer buying behavior, such as comments or ideas or even suggestions from friends, advertisements and etc. Nowadays, one of the biggest influence is by Facebook, one of the social network which came to be part of everyones routine since everyone logs into Facebook at least once a day. This is the main reason why Facebook influences a lot on someones buying behavior. Moreover, Facebook isnt just a social network, it has got advertisements with promotions or some companies create a page for themselves and promote their pages on Facebook. 2.2.1 Status Figure .2.1.1 Example of status and commentsIn Facebook, friends can give comments about the specific product that someone wants to buy. For example, if user wants to buy laptop so put update her status as Sony vs Toshiba which one is better? Friends will start putting comments to her status, probably their opinions and pros and cons of products of Sony and Toshiba or even suggesting another similar product such as Samsung or Fujitsu. In other words, user will get to share own ideas with friends on Facebook, which will actually make the user skim through on the advantage and disadvantages of the product user is willing or planning to buy. And also, some of users friends who might have used the product or have the product could upload the photos of it which means user can have an idea of its specifications and its closer view before purchasing. As mentioned earlier, there are advertisements shown in the page of Facebook which means, user might be aware of any promotions or discounts o f the specific product on Facebook which would be better for the user.untitled.bmp 2.2.2 Group Some people using Facebook, when people are interested in something for example K-POP fans, people will make a page for themselves and other people want to be one of the members in the group, all people need to do is to click on the like button. And group members will be updating each other on the specific coming event or post and even link videos about it. So, for example if a person wanted to buy a Samsung camera, and there is a group in Facebook under Samsung camera, so, that person can actually join the group and get to know more about it or even compare with other models or other products. Figure .2.2.1 group of Samsung Camera samsung.bmp This picture is one of group of Samsung Camera page. It shows that now what is new product and give some information. A group of Facebook will share the value system based on the experience from who already used product. This is a greater opinion to impact the buying behavior, as same group member, other membership will trusty to the member and stop or buying the product. Furthermore, almost every group or society also has a closer communication; the opinion of the society will direct enhance impact the buying behavior. EX1.bmp Figure 2.2.2.2 This Figure 2.2.2.2 shows that many group members comment their opinion about Samsung camera EX1 whether it is good or not 2.2.3 Video Figure 2.2.3.1 Another factor that Facebook nowadays influences a lot on consumer buying behavior is because of the videos shared in Facebook. For videos, people can actually link any types of video from YouTube or wherever to their Facebook profile, which means people can share the videos as people wish because people might feel the product of the video is interesting, so people hope can share out for other people in Facebook. Some of the companies make their companies account and add their advertising video. It will help to customer understand easily what they doing business and what product they selling. In addition, some customer also add the video when they use the products so it can know how to use the product and more consider whether it will be suitable for themselves. For example Figure 2.2.3.1 shows an advertisement of Ipad 2 on the Facebook. 2.2.4 Advertisement Figure .2.4.1 Advertisement in FacebookAdvertisement is known as a paid for communication. It is used to develop attitudes, create awareness, and transmit information in order to gain a response from the targeted market.ad.bmp Figure 2.2.4.1 is one of the advertisements advertised in Facebook and usually displays 4 or 5 advertisements. When log in the Facebook, users can see many companies or shops had set their advertisements on the right hand side of the page. This is because a lot of people use Facebook around the world, so, advertisements in Facebook are more trustworthy. Advertisements can attract users and able to attract users are interested in the advertisements, and users will eventually click and read it. After that if users feel that it is good or suitable and meet their needs or wants, they might decide to buy it. In addition, some advertisements can be seen many times when users are logged in Facebook. It is also able to attract users in a way that, if the users of Facebook see advertisement many times, they want to know what the advertisement is about. As a result, some of the users will be interested in it and subsequently, will be considering of purchase. Finally, Facebook is one of the largest social networks in the world which has enhanced impact to the users buying behavior such as status, group, video and advertisements. .Nowadays, Facebook is not only for making friends or communicating with friends. When users want to buy something, Facebook can help them to buy better product or service. If a user writes status what he or she wants to buy, his or her friends can comment about the product whether it is good or not. Also he or she can find the groups or videos and get more information about the product. Lastly, advertisements also help the process of purchasing in a sense that the users may be able to click on the advertisements on the right side of the page if they are interested.

Present Provoking Past :: Free Essay Writer

Present Provoking Past â€Å"Analyze a characters’ response to the past as a source of meaning in a work† â€Å" . . . the past, no matter what it was like, never becomes a matter of indifference to the present.† In One Day in the Life of Ivan Denisovich, Alexander Solzhenitsyn portrays one normal day in the life of Shukhov (Ivan Denisovich), a Russian peasant unfairly confined in one of Stalin’s forced labor camps for political prisoners. Throughout the novel, Solzhenitsyn depicts how Shukhov has adapted to his surroundings and has been able to survive with a dignity other prisoners have lost throughout their confinement. It is exactly the way Shukhov has been able to live and survive in prison, that reveals how he has responded to his past, even when all the author reveals to the reader is the characters’ immediate present. Shukhov responded to his past by clinging to aspects of his â€Å"previous life† which allowed him to maintain his humanity, and thus survive, and by letting go of those which didn’t. Many critics argue that imprisonment robs individuals of their humanity for, in order to survive, they grow accustomed to their harsh life and loose basic human responses. Solzhenitsyn however, proves through Shukhov, that even within confinement, where prisoners are robbed of every kind of possession, freedom and humanity can still exist within. What aspects then, does Shukhov hold on to, and which ones does he let go of in order to survive? First of all, it is very important to clarify that survival in the novel is very relative. Surviving for some of the prisoners is merely enduring life, no matter the cost, such as for Fetiukov who stoops even to collecting other prisoners’ left over cigarette buds, even though he puts himself in danger of catching a syphilitic lip. For Shukhov however, surviving goes far beyond making it alive. Shukhov shares Kuziomin’s same belief that those who lick other men's leftovers, those who count on the doctors to pull them through, and those who squeal on their buddies don’t make it, for it’s at the expense of not just other people’s blood, but at the expense of loss of self-value, of self-worth. Thus, for Shukhov, surviving is going on living, while maintaining his freedom and humanity, even in an environment which has total control over him. As consequence, the most important thing that Shukhov holds on to is his intrinsic code of values and morals.

Importance of Break-even analysis Essay

It is an undisputable fact that every business’ objective is to survive and make profit as compensation of being in existence. Frankly, predicting a precise amount of sales or profits is nearly impossible. No business aims at making losses whatsoever. Given this, a person starting a new business often asks, ‘’ At what level of sales will my company make a profit? ’’ This question clearly predicts the uncertainty of businesses on the level of sales at which profits will be realized. Certainly, break-even analysis is the first resort. Therefore, it becomes absolutely necessary for a business to prioritize break-even analysis when making profit oriented decisions. This leads us to the reasons why businesses should pay attention to break-even analysis. Break-even point can be defined as a point where total costs (expenses) and total sales (revenue) are equal. Specifically, break-even analysis if the use of break-even point to make cost, volume, and profit analysis. Break-even analysis offers businesses lots of benefits that are worth considering. There are a number of benefits that hitherto a business would not enjoy. The break-even analysis gives an insight about the sales level a business needs in order to make profit. It gives the business a forecast on its cost, volume, and profit behavior. Managers can determine the effect of changes in cost and volume of sales on the profit. By so doing, it guides the decision making process of a business. The break-even analysis is also helpful to managers as the provided information such as margin of safety in units and sales (MOS), and degree of leverage (DOL) can be used in making important decisions in business, for example projecting the sales level needed to obtain certain targeted profit. With the help the break-even analysis, businesses can ascertain the number of units of a product to sell to generate a targeted profit. Similarly, break-even analysis is a tool used to determine the lowest quantity of sales at which neither profit nor loss will be obtained. In a situation where the demand of a company’s product begins to fall, it would be able to determine the number of employees to maintain so as reduce production cost as well as prevent surplus. Obviously, companies incur addition storage cost to store unsold goods; hence, the break-even analysis will help managers not incur such cost. Companies can use the break-even analysis to study the relationship between selling price, fixed costs, variable costs, and sales volume and its effect on the contribution margin. Therefore, business can tell which of the element to alter in order to make a certain profit. Moreover, such analysis facilitates the managers with a quantity which can be used to evaluate the future demand. If, in case, the break-even point lies above the estimated demand, reflecting a loss on the product, the manager can use this information for taking various decisions. He might choose to discontinue the product, or improve the advertising strategies, or even re-price the product to increase demand. Furthermore, managers can use break-even analysis to determine whether an investment will generate profit or not. As a result, managers will not venture into investments that will lead to losses. Another important usage of the break-even point is that it is helpful in recognizing the relevance of fixed and variable cost. The fixed cost is less with a more flexible personnel and equipment thereby resulting in a lower break-even point. The importance of break-even point, therefore, cannot be overstated for a sound business and decision making. Additionally, the break-even analysis gives managers the understanding of how profitable different product or services might be. Managers can determine how much each product contributes to the overall profit and how relevant the product is to the firm. The most important aspect of the break even-analysis gives managers the knowledge about how much product must be sold to cover costs. Therefore, it helps managers to work hard towards selling a level of product that will cover its costs so as to make profit. In conclusion, businesses that pay attention to break-even analysis tend to understand their costs, hence are very likely to take effective decisions regarding pricing, investment, and expenditure among other things.

Free Essays on Conflict Management In The Workplace

Summary: 5 pages. 4 sources. MLA format. Conflict management in the workplace is a hot topic in the business environment today. This paper explores various techniques that can be utilized to manage conflict in the workplace. Conflict Management in the Workplace Introduction Conflict management in the workplace is an issue that every leader, manager, or employee has to deal with at one time or another. The basics of conflict management include improving communication, teamwork, and a systematic approach to solving the disagreement. This paper explores various techniques that can be utilized to manage conflict in the workplace. Workplace Conflict Management Conflict is defined by Hellriegel, Slocum and Woodman as â€Å"the process in which one party perceives that its interests are being opposed or negatively affected by another party† (p. 362). Sometimes conflict that be a positive force within an organization, while at other times it is a negative force. An example of conflict as a positive force is that the creation and resolution of conflict may lead the company to constructive problem solving. It may also lead people to search for ways of changing how they do things. The conflict resolution process can ultimately be a stimulus for positive change within an organization (Hellriegel, Slocum and Woodman, p. 364). However, conflict may also have serious negative effects on an organization. For example, conflict may divert efforts from goal attainment or it may deplete resources (particularly time and money) (Hellriegel, Slocum and Woodman, p. 364). Conflict also may negatively affect the psychological well-being of employees and cause stress (Hellriegel, Slocum and Woodman, p. 364). Indeed, conflicting workplace ideas may lead to anger, tension, and anxiety. Deep and lasting conflicts that continue without conflict management may even lead to violence between employees and others (Hellriegel, Slocum and Woodman,... Free Essays on Conflict Management In The Workplace Free Essays on Conflict Management In The Workplace Summary: 5 pages. 4 sources. MLA format. Conflict management in the workplace is a hot topic in the business environment today. This paper explores various techniques that can be utilized to manage conflict in the workplace. Conflict Management in the Workplace Introduction Conflict management in the workplace is an issue that every leader, manager, or employee has to deal with at one time or another. The basics of conflict management include improving communication, teamwork, and a systematic approach to solving the disagreement. This paper explores various techniques that can be utilized to manage conflict in the workplace. Workplace Conflict Management Conflict is defined by Hellriegel, Slocum and Woodman as â€Å"the process in which one party perceives that its interests are being opposed or negatively affected by another party† (p. 362). Sometimes conflict that be a positive force within an organization, while at other times it is a negative force. An example of conflict as a positive force is that the creation and resolution of conflict may lead the company to constructive problem solving. It may also lead people to search for ways of changing how they do things. The conflict resolution process can ultimately be a stimulus for positive change within an organization (Hellriegel, Slocum and Woodman, p. 364). However, conflict may also have serious negative effects on an organization. For example, conflict may divert efforts from goal attainment or it may deplete resources (particularly time and money) (Hellriegel, Slocum and Woodman, p. 364). Conflict also may negatively affect the psychological well-being of employees and cause stress (Hellriegel, Slocum and Woodman, p. 364). Indeed, conflicting workplace ideas may lead to anger, tension, and anxiety. Deep and lasting conflicts that continue without conflict management may even lead to violence between employees and others (Hellriegel, Slocum and Woodman,...

Free Essays on Jimi Hendrix Vs, Kurt Cobain

Jimi Hendrix Vs, Kurt Cobain History has always been marked by great music. Every generation has it’s own unique genre; from classical to swing, people have always found a song or a melody that seemed as if it was written just for them. However, truly great music is created by a certain type of genius. It takes more than the average guy to forge a classic like â€Å"Stairway to Heaven.† Two men in the late twentieth century were such masterminds: Jimi Hendrix and Kurt Cobain. While both will live forever in musical infamy, they will remain legends for different reasons. One of the most important factors in becoming a rock legend is bringing about a revolution, opening people to something bold and new. Kurt Cobain, along with his band, Nirvana, changed rock music forever. In a time when music was becoming mass-produced, emotionless muck, Cobain brought about something that was repulsively beautiful and alive. He introduced grunge rock to the world: music filled with screaming distortion, tremendous angst, and overwhelming passion rarely seen from the generation that invented the term â€Å"whatever.† Nevertheless, let us not forget a similar revolution, which took place over a decade earlier. In an era when hippies wandered free and drugs were just â€Å"mind expanding,† another such musical phenomenon occurred. A young black man caught the ear of millions with his awe-inspiring guitar tunes. This man was Jimi Hendrix. Unlike Cobain, Hendrix wrote music to support and inspire his followers, as opposed to creating a method of shock treatment through music. Hendrix created brilliant melodies along with lyrics that touched the hearts of all who would listen. One habit that both musicians shared was the ability to excite and invigorate listeners, especially live audiences. Cobain had the ability to make thousands of slackers stand up and scream for more. Throughout his many tours, Cobain always arrived to a packed venue filled with fans, ma... Free Essays on Jimi Hendrix Vs, Kurt Cobain Free Essays on Jimi Hendrix Vs, Kurt Cobain Jimi Hendrix Vs, Kurt Cobain History has always been marked by great music. Every generation has it’s own unique genre; from classical to swing, people have always found a song or a melody that seemed as if it was written just for them. However, truly great music is created by a certain type of genius. It takes more than the average guy to forge a classic like â€Å"Stairway to Heaven.† Two men in the late twentieth century were such masterminds: Jimi Hendrix and Kurt Cobain. While both will live forever in musical infamy, they will remain legends for different reasons. One of the most important factors in becoming a rock legend is bringing about a revolution, opening people to something bold and new. Kurt Cobain, along with his band, Nirvana, changed rock music forever. In a time when music was becoming mass-produced, emotionless muck, Cobain brought about something that was repulsively beautiful and alive. He introduced grunge rock to the world: music filled with screaming distortion, tremendous angst, and overwhelming passion rarely seen from the generation that invented the term â€Å"whatever.† Nevertheless, let us not forget a similar revolution, which took place over a decade earlier. In an era when hippies wandered free and drugs were just â€Å"mind expanding,† another such musical phenomenon occurred. A young black man caught the ear of millions with his awe-inspiring guitar tunes. This man was Jimi Hendrix. Unlike Cobain, Hendrix wrote music to support and inspire his followers, as opposed to creating a method of shock treatment through music. Hendrix created brilliant melodies along with lyrics that touched the hearts of all who would listen. One habit that both musicians shared was the ability to excite and invigorate listeners, especially live audiences. Cobain had the ability to make thousands of slackers stand up and scream for more. Throughout his many tours, Cobain always arrived to a packed venue filled with fans, ma...

Toxicology, Drugs and Poisons Essay Example | Topics and Well Written Essays - 750 words - 5

Toxicology, Drugs and Poisons - Essay Example The acidic poisons and drugs can easily be isolated from the acidic solution while the basic drugs and poisons are easily extracted from the basic solution. After completing the procedure, the poison and drugs are isolated, the isolated samples are then screened and confirmed thereafter. Other techniques that are discussed in the paper include color testing, immunoassay testing, gas chromatography and microcrystalline testing. Determination of quality of drugs or poison is done through extraction and isolation of the substance from body fluids and tissues. The techniques used in identification include color testing, immunoassay testing, gas chromatography and microcrystalline testing. Color testing is a technique simply used in a determination of an individual content of drug or poison in the system. The technique mainly identifies the type of drug or poisons present in the person and do not indicate the quantity of the suspected substance in the individual’s body. Toxicologist always carries out confirmation test after color testing for surety (Flanagan, Perrett and Whelpton, 2005). When the test is done in a urine sample, a small strip used for the test is dipped in the urine sample and is expected to change to a specific color. In other tests, chemical substances are combined with a sample that is already isolated. Changes in color due to the reactions indicate the presence of certain drugs or p oison in the sample (Haley and Berndt, 2007). Microcrystalline testing involves combining a given amount of isolated sample with a specifically known chemical reagent. In the presence of a drug or poison, a chemical reaction will occur producing a precipitate. The precipitate structure and color varies with respect to the drug or poison that is tested. The precipitate that is formed can then be screened or viewed under a microscope for identity confirmation (Bell, 2009).

Building Construction for the fire service Essay

Building Construction for the fire service - Essay Example Historically, the summer of 1871 in Chicago brought intense and uncontrollable fire, which burnt massive housing. Around 17,500 buildings burnt and 90,000 people were affected by the fire of 24 hour or more. Approximately 300 people died due to it and the dry summer with strong winds spread burning debris in all directions, which affected 73 miles of area. The building structure of that era entailed single layer construction style. The outside layer was responsible for fire protection, but the inside contained all wooden structure. The main water supply and storage was also a wooden structured pine building. When the fire grew intense due to unavailability of proper extinguishing mechanism, (Schons, 2011) the fire blazed for unlimited duration until the rain cooled it off after 24 hours. The pine wood water storage building was the only water supply used by the fire department in those days and that water was also wasted due to collapse of that building. After this horrific fire incident and massive destruction the authorities bend down to look into the basic design of building structures in such catastrophic situations. Therefore, in 1896 NFPA National Fire Protection Association devised a new way to protect massive fire in buildings; hence, introduced automatic sprinkler system. Initially, this system lacked proper standardization and many apprehensions from the researchers made it a little slow to become implementable. However, in 1901, majority of the Factory Mutual buildings were instilled with automatic sprinkler as an innovative fire protection tool, and this technical change in the construction of building became the prime way to prevent property from sudden fire. Another deadly fire incident in Iroquois theater (1903) is considered the lethal fire event in the history of US that burnt 602 people. The wooden structure of the theatre, no exit passage, and ornamental fabric (curtain and